Hi, I'm Seth.
I know what it’s like to feel behind in this industry.
Now I help aspiring & early career analysts make a real impact from Day 1—without the overwhelm.
The U.S. Bureau of Labor Statistics estimates that data analyst careers are expected to grow +23% by 2032.
Will you be one of them?
Join the Next Wave of AnalystsThe Research Is Clear: It's Not Just About Code
The U.S. Bureau of Labor Statistics estimates that data analyst careers are expected to grow +23% by 2032.
According to a 2025 study by 365 Data Science that involved an analysis of over 1,300 data analyst job postings, business domain knowledge–understanding relevant terminology and context, is a crucial skill that employers demand.
In fact, 59% of job postings said soft skills—stakeholder communication, problem solving and presentation skills—were required as they play a particularly crucial role at work.
That’s why I created FemVantage Analytics—to help new analysts build not just the technical chops, but the context-awareness and confidence needed to actually drive impact in the real world.
Teaching aspiring analysts from around the world how to build a strong foundation that will last for years to come
In case you're new here, let me introduce you to FemVantage Analytics…
We're a values-driven education and mentoring platform built for aspiring and early-career data analysts — especially those coming from nontraditional paths — who want to grow careers they’re proud of.
Our mission?
To help you master the invisible edge of analytics: clear communication, business context, and stakeholder confidence.
At FemVantage, we believe the key to breaking into tech isn’t just another SQL tutorial — it’s learning how to think like an analyst, speak like a strategist, and trust yourself in high-stakes conversations.
Whether you're pivoting into analytics, building your first portfolio, or preparing for interviews that feel out of reach — you’re in the right place.
Because we don’t just want you to land a role.
We want you to walk into the room and know you belong there.
Here's what the stats say:
36% of job growth
is projected in data science and data analytics roles by 2031.
U.S. Bureau of Labor Statistics
64% of leaders
say that data analysts struggle to translate insights into business decisions.
Accenture/Forrester Report
3x higher likelihood
of promotion when analysts are trusted by business stakeholders.
Harvard Business Review
78% of execs
say "human context" is still essential for interpreting AI-generated data.
Deloitte 2024 AI in Analytics Report
The values behind FemVantage Analytics:
Empowerment through Understanding
We believe that context is power. Analysts shouldn’t just crunch numbers — they should understand why the data matters and be able to speak to it with confidence.
Depth over Noise
We don’t chase trendy tools for the sake of it. We guide our students and community to build lasting skills rooted in strategic thinking, real-world context, and discernment.
Communication is Core, Not ‘Soft’
We challenge the outdated view that communication is a secondary skill. To us, clarity, framing, and stakeholder engagement are mission-critical to an analyst’s impact.
Inclusion for Nontraditional Talent
We creates space for career-switchers, introverts, and underestimated talent. We help folks realize they do belong in tech — without needing to change who they are.
Integrity over Performance
We lead with honesty, boundaries, and the belief that analysts shouldn’t burn out proving their worth. We teach people how to set expectations and work sustainably.
Quiet Ambition, Loud Impact
Through our tone, podcast, and presence, we embody and elevate the idea that ambition doesn’t have to be loud to be powerful. We help our students step into their influence in a grounded, intentional way.
I teach aspiring data analysts how to build real-world trust, translate insights like a leader, and finally feel ready to own the room.
✓ Hard workers who are in a role that isn’t fulfilling — maybe it’s teaching, nonprofit, admin, or customer support — and they're wondering if data could be their next step, but everything online feels overwhelming or too technical.
✓ Bootcamp graduates and self-taught learners who've watched every YouTube tutorial and learned the tools — but when it comes to applying for jobs or explaining their value, they freeze and start questioning if they're “ready.”
✓ Emerging analysts who've landed a data-related job or internship, but are still struggling to feel confident in stakeholder meetings, unsure how to turn analysis into action, and constantly comparing themselves to others on LinkedIn.
✓ Ready-for-more analysts who are technically solid but ready to build trust, speak with clarity, and lead conversations that get buy-in — so they can finally feel seen, respected, and influential in their role.
Letter from the Founder: Seth Forbes
Hello — I’m so glad you’re here!
Welcome to a corner of the internet where introversion meets ambition, and where nontraditional backgrounds aren’t just accepted — they’re your secret weapon.
If you’ve been feeling doubtful about your journey…
Worried someone’s going to ask a question you don’t know the answer to…
Or overwhelmed by all the tools and tech out there…
You’re not alone, and you’re not behind.
The analytics field is growing fast. New platforms, new AI tools, new buzzwords. But here’s what hasn’t changed (and won’t):
👉 Analysts who understand the business
👉 Analysts who can communicate insights clearly
👉 Analysts who build real trust with stakeholders
Those are the analysts who stand out — and that’s what I’ll help you become.
I’ve worked with students who felt just like you: unsure, curious, a little intimidated by all the noise out there. And they still found their footing — not by becoming the loudest in the room, but by becoming the clearest.
There’s more than one path into this field.
But the best one is the one where you don’t have to figure it all out alone, because I've been there and let me tell you - it's quite lonely and takes thrice as long.
So, let's get going and start breaking down everything that you need to know - all of the invisible lessons that nobody initially taught me when I started out - to get you years ahead in the field.
You’re ready. I’ve got your back.
Warmly,
Seth
Founder, The Analyst Edge
